Things we read this week (1 December 2017)

Welcome to Things we read this week, a weekly post featuring articles from around the internet recommended by BMJ’s Digital Group members. These are articles we’ve read and liked, things that made us think and things we couldn’t stop talking about. Check back every Friday for a new post.

  • UKOM Digital Market Overview – September 2017
    A quarterly snapshot of digital audience trends by UKOM shares insights into what the UK population is doing online. 9 of the top 10 apps are owned by Google or Facebook. [Suggested by: Helen, Digital Strategy Lead]
  • Slides from the AAK panel on FAIR annotations
    FAIR principles and annotations [Suggested by: Helen, Digital Strategy Lead]
  • Blockchain for Research
    A new report from Digital Science which suggests blockchain technology has the potential to solve some of the most prominent issues currently facing scholarly communication, such as those around costs, openness, and universal accessibility to scientific information…. maybe… [Suggested by: Helen, Digital Strategy Lead]
  • 5 Key Psychological Principles of Persuasive Product Design
    Nathalie Nahai, Web Psychologist and Author or “Webs of Influence: The Psychology of Online Persuasion” shares her findings on what drives customers to take action. [Suggested by: Helen, Digital Strategy Lead]
  • Richard Smith: How might artificial intelligence improve healthcare?
    An article by Richard Smith the old TBMJ editor, about AI and Machine Learning (Suggested by David, Senior Strategic Marketing Manager, The BMJ)

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